
Making AI coaching trustworthy before a live sales call.
AI sales coaching for reps and managers who needed specific, sourced guidance inside the sales rhythm.
I’m Savita Singh, a Product Designer turning complex AI workflows into trusted products.
4+ years turning complex B2B and AI workflows into products teams can trust, across Xactly, Tredence, and AmpUp.
Selected Case Studies

AI sales coaching for reps and managers who needed specific, sourced guidance inside the sales rhythm.

Commission workflows with validation, preview, and auditability for finance teams.

Cloud cost clarity for finance, DevOps, and cloud admins acting on the same spend picture.

Enterprise AI setup that made the first step feel clearer for business analysts and ML teams.
Experience
RapidCanvas & Crewscale
Designed AI and SaaS workflows for US-based clients, from framing to high-fidelity delivery.
AmpUp
Designed the AI sales coaching trial and improved trust through clearer guidance and proof.
View case studyXactly Corp
Redesigned commission workflows and made publish decisions safer for finance admins.
View case studyTredence
Worked across AI, cloud-cost, and supply-chain products, with a focus on systems and workflow clarity.
View case studyHow I work
Research comes first, then structure, then the screen. I prefer a decision trail a product manager can defend.
What I leave out matters as much as what ships. I make the trade-off visible instead of hiding it.
If the product uses AI, the source, sample size, and reason should be clear enough to trust.
I choose the smallest structure that lets experts move quickly without making the product decorative.
About

About
I notice how people make decisions under pressure, then design the structure that helps them move with confidence.
I design enterprise products by combining research, systems thinking, and product judgment. My strongest work sits where users need clarity, teams need confidence, and the workflow has enough complexity that good screens alone will not solve it.
I pay close attention to where people hesitate, what they need to verify, how pressure changes behavior, and what makes a recommendation feel earned instead of generic.

New places sharpen how I notice systems and behavior.

Color and composition keep me patient with ambiguity.

A quiet way to practice trade-offs and timing.
The best research starts when people say what they mean.
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